33 Must Haves Affordable Products From Wet n Wild

33 Must Haves Affordable Products From Wet n Wild

I was a young and curious teenager when I started developing a fancy for makeup. My aunt who stays in the U.S. used to send me these really cool eye shadows and lipsticks. She said that all college going girls who looked for affordable products loved this particular brand. And guess, who else did too seating thousands of kilometres away. The brand was none other thanWet n Wild.

In 2018, Nykaa brought Wet n Wild makeup products are now available in the Indian market. An affordable brand, Wet n Wild’s Catsuit Liquid Lipstick, Megaglo Highlighting Powder and Photo Focus Concealer are just some of many products we’re going to talk about. We rounded up our 33 favourites from this brand…just for you!

Best of Wet n Wild Products


1. Wet n Wild Photofocus Face Primer Matte Mat

Would you believe if I say that this primer has sapphire in it? This was truly hard for team Be For Beauty to believe as well. But this primer actually contains white sapphire which is made into a soft and silky cream formula. The crystal complexion you get after the application is all due to this luxurious component. This is a very lightweight primer which stays perfectly for 12 hours and more. Non-caking, smudge-proof and non-creasing, this Wet n Wild primer has set high standards. No wonder, Wet n Wild is U.S.A’s number one drugstore brand. This is priced at Rs 499.

2. Wet n Wild Dewy Face Primer – Till Prime Dew Us Part

It will be difficult to find such a high-performance primer in such an unbeatable price of just Rs 499. 100% cruely free, this primer is among the most loved drugstore primers for U.S.A based beauty bloggers. Enriched with pearl pigments and Vitamin E, this primer glides on your face as effortlessly as you finish that cheese cake. It smooths out the skin tone which creates the flawless base for a perfect makeup application. This is priced at Rs 499.


3. Wet n Wild Photofocus Foundation

Looking for the #nofilter perfection? Well, this Photofocus Foundation can be your knight in the shining armour. We all hate flashback photographs. However, this foundation has been tested under 7 important lighting situations and came out with a double A in each situation. This means, no worries about the next Instagram upload. What else makes this foundation a must have one? It is a matte finish foundation, medium to full coverage, easy to apply and blends perfectly. Your skin feels young and you feel beautiful. There are 9 shades available and each costs Rs 599.

4. Wet n Wild Megalast Cushion Foundation

If a makeup godmother ever made foundation… it’ll be similar to this one. A liquid foundation in a cushion compact sounds exactly like an early delivery of a dessert. This foundation will be best suitable for if you are someone who is always on the go. Thanks to the airtight packaging, it is convenient for travel. If you are a beginner and lost about how to apply a foundation without creating a mess, this one is going to be your best friend. Containing coconut derivative and SPF is a win-win situation. There are 4 shades available and it gives you a fresh, dewy finish. This is priced at Rs 899.


5. Wet n Wild Photofocus Concealer

Like the Wet n Wild Photofocus Foundation, the concealer, too, is tested under the 7 lighting setups and it has passed all of them. As a result, your Instagram grid will continue looking gorgeous with no flashback whatsoever. The concealer is very creamy, applies beautifully and blends without any difficulty. It brings back your natural glow, hiding all the scars and marks you have. It does not crease and stays longer than you anticipate. Available in 6 shades, get your hands on this budget concealer for Rs 399 and say hello to glowing skin.

6. Wet n Wild Come Correct Celebrity Concealer

While the Wet n Wild Photofocus Concealer was a semi coverage one. But this concealer from the brand is a full coverage concealer. It consistently minimizes all your imperfections perfectly and gives you a new skin of your own. It brightens your skin to a level that everyone will want to know what you are wearing. However, in spite of being a very lightweight concealer, it will last you the whole day. The SPF present is an add on. Getting a full coverage concealer for Rs 499 which hydrates, protects and conceals your skin is nothing less than a blessing.

7. Wet n Wild Photofocus Concealer Palette – Color Commentary

This four in one colour magic is here to take away all the imperfections from your face, cast its magic spell and give you flawless skin. This concealer palette has four shades to correct skin tones. While the white shade is great to highlight, the green shade helps neutralise redness. Use the other two colours for your under eyes or bruise marks. It covers everything beautiful and the travel-friendly kit is a bonus for sure. But what is surely exciting is to get an international brand which does wonders for Rs 450.


8. Wet n Wild Mega Glo Hello Halo Liquid Highlighter

Now this is one of the most famous products from Wet n Wild. Enriched with the goodness of Murumuru seed butter, Grapeseed oil and Vitamin E, this liquid highlighter is a powerhouse. Wondering where all the shimmer is coming from? Well, the highlighter has shimmery pearl pigments in it. As a result, it helps in creating that ‘to die for’ multicolour effect apart from the gorgeous glow which infinity amount of water is also not going to produce. It has a velvety, cream to powder texture, the application is super easy and the product blends like a dream. With this highlighter, nobody will get to know about all the work stress which is keeping you up late. There are three shades and each one is for Rs 675.

9. Wet n Wild Mega Glo Highlighting Bar

This brand has chosen the appropriate names for their products. This highlighter truly gives you the mega glow. So if you want to bring back that shine to your face, give this highlighter a chance. There are three shade options and according to your skin tone, you can use them as a concealer and contour too. The texture is very luxurious and no one will believe that it is actually a drugstore brand. The easy to blend formula and the silky smooth high pigmentation definitely makes this highlighter a must-have for all. To feel LIT from inside and outside grab this highlighter for Rs 499.

10. Wet n Wild Color Icon Rainbow Highlighter

As beautiful as a rainbow, as lovable as an unicorn, this highlighter will make you feel beautiful, loved and what not. This multi coloured highlighter will give you a glamorous glow in just one swipe. The rich pigments that pair beautifully with the shimmer will make you fall in love with this product. Try this versatile product to bring out the fun and experimenting side of you. Go for any individual colour or mix them all to create a glorious canvas on your face. This innovative product is priced at Rs 499.

11. Wet n Wild Mega Glo Highlighting Bar

Available in three shades, this fan favourite highlighter will give you the shine in all the correct places. It goes without saying that Wet n Wild knows its highlighter games. This highlighter bar from the drugstore brand giving high end results with its easy to blend formula, smooth texture and rich pigmentation is ruling in our hearts too. Bring on the dazzle with this highlighter which is priced at Rs 499.


12. Wet n Wild Color Icon Blush

This Wet n Wild Icon Blush will actually make you blush even when your crush is not looking at you. The silky smooth powder formula adds just the right amount of colour to the apple of your cheeks. The blendable, buildable blush brings a luminous glow to your skin instantly. It completely changes your whole look with a dash of radiant colour. This lightweight blush is available in 5 shades and each one will cost you Rs 299.

13. Wet n Wild Color Icon Ombre Blush

Sail to the land of sparkle, dazzle and shine with this beautiful ombre blush. The Ombre Blush is all set to create the gorgeous dual tone radiant pop to your skin. The velvety silk powder formula blends in easily to create the subtle ombre hues. The rich pigmentation and the seamless application makes it a must-have product. Available in two lovely shades of pink and peach these are priced at Rs 299 each.

14. Wet n Wild Color Blush Palette

With three alluring shades of magenta, peach and pink, this W blush is all set to make a beautiful painting on your face. The easily blendable colours make it easy to mix and match and create the perfect shade for yourself. Infused with finely milled formula, this gorgeous palette will make other blushes a run for their money. It is priced at Rs 699.


15. Wet n Wild Icon Eyeshadow 10 Pan Palette

This eye shadow palette offers you 10 fabulous shades in a budget. There are a mixture of matte, glossy and shimmery shades. The three different shades range covers every eye makeup that you can think of. For summer brunch, to office look to cocktail party – this eye shadow palette range has got it all. The silky-smooth formulation, the rich pigment and the super staying power along with the gorgeous shades make it a boss palette. The seamless blending makes it a stunning product. The price which is Rs 499 makes it even more trending.

16. Wet n Wild Color Icon Eyeshadow Quad

Play around with beautiful colours with this eye shadow palette from Wet n Wild. This product offers you with four colour options which have a combination of both matte and shimmery shades. The high impact pigment and the deluxe buttery smooth formula makes it everyone’s favourite within a blink. The silica rich formula glides like it is meant to be on your eyes. There are some interesting shades option to choose from and each will cost you Rs 299.

17. Wet n Wild Glitter Palette

It is never too late for some glitter. Be the dazzling queen with the Glitter eye shadow palette. Containing six creme based shimmery shades, this eye shadow palette is too glam to give a damn. The hassle free application, the smooth blending and the supreme colour payout definitely makes it a must have product. Buy this one for Rs 350 and feel glamorous forever.

18. Wet n Wild Single Glitter Eyeshadow

If you are looking for a single eye shadow colour, this Wet n Wild single eye shadow is a great choice. The choice of colours ranging from the basic bronze to the majestic magenta is too appealing to not give a shot. But the best thing about this eye shadow is the goodness of coconut oil and aloe vera in the formula that preventing dryness or a flaky finish on your eye lids. This no-fall out eyeshadow is available in 7 shades at Rs 135.

Kajals and Eyeliners

19. Wet n Wild Icon Kohl Liner Pencil

Having a kohl at Rs 135 which actually stands out to all its claims is nothing less than a miracle. Indian women (including us) cannot think about eye makeup without kajal or kohl. Wet n Wild’s kohl pencil is high on pigment and is a non- irritant too. There are four colours available too. Now you know why this one is a must love. Team Be For Beauty loves it and we hope you do too.

20. Wet n Wild Proline Felt Tip Liner

The first thing that we look for in a liner is its concise applicator with the help of which we can draw that perfect wing liner. This Wet n Wild Felt Tip liner and its precise application will give you the exact satisfaction as the sumptuous all meat complimentary breakfast spread would give you. You are in control of this liner and it will give you the best result possible. The colour payoff is nothing less than a luxe brand. It is smudge-proof, long-wearing too. Available in brown and black, it costs you Rs 399.

21. Wet n Wild H20 Proof Liquid Liner

The product is just like a mirror to the product name. It is a 100% waterproof, liquid liner which is smudge-proof and long-lasting. Draw any subtle or bold look with this precise pinpoint liner. The smooth formulation and the crease-free factor will never let you down. Available in black and brown, it’s priced at Rs 399.


22. Wet n Wild Rash Renegade Mascara

First up, the packaging is so edgy that you will feel the drama on your lashes even before you apply it. The cutting edge brush wand helps lengthen your lashes. Even if you wear lenses, this Wet n Wild mascara is safe for you. Bring out all the drama that lies within your eyes and give them a definition with this smudge-proof, high pigment Wet n Wild mascara. This is priced at Rs 599.

23. Wet n Wild Max Volume Plus Waterproof Mascara

If voluminous lashes are what you’re after, then this Wet n Wild mascara has to be your love child. Let your lashes do rock n roll with the magic wand which will make you the lash-star! The precise applicator makes each and every lash come out from their shell and give them wings to fly. Enriched with Macadamia nut, Jojoba oil, Olive oils and D Panthenol your lashes will not only grow. But your lashes will grow stronger as well. Forget about smudging or cramping, because this Wet n Wild mascara is going to take care of everything. Priced at Rs 499 it quite literally gives you new lashes.

24. Wet n Wild Max Fanatic Mascara

Build your own lash fandom with this Wet n Wild mascara which will give you 8X curled and 35% longer lashes. This dual winner mascara has unbelievable power to change your complete look with two swipes on your lashes. It separates each of your lashes, curls, defines and extends them. It does not smudge or clump. Rather become the fantastic lash girl with the Wet n Wild Fanatic Mascara. This is priced at Rs 499.

25. Wet n Wild Mega Protein Mascara

Containing Acai oil and D-Panthenol, this Wet n Wild mascara is the ultimate definition of healthy beauty. Apart from volumizing, extending and curling your lashes, it conditions your lashes to the core. Get naturally thicker and fuller lashes with this Wet n Wild mascara which is waterproof as well. Priced at Rs 250, this mascara is a great grab.


26. Wet n Wild Color Icon Brow Pencil

We all abide by the fact that brow has the power to make it or break it. This dual Wet n Wild brow pencil is here to definitely make it. The rich pigment colour is soft and smooth which makes the brow filling quite seamless. The texture is like butter which is even better as the product just glides in. The brush on the other end helps to draw those arches and define the brows like a pro. Available in three shades, each one is priced at Rs 250.

27. Wet n Wild Ultimate Brow Retractable Brow Pencil

The unique triangular tip of this Wet n Wild brow pencil is a game-changer. It lets you fill in precisely and makes it look like those are your natural brows. The application is all under your control and you decide what stroke will be right for you. Get perfectly defined brows with this water-resistant, long-lasting eye brow pencil for Rs 399.

28. Wet n Wild Ultimate Brow Kit

This Wet n Wild eye brow kit has everything your brow needs. Tweezers, brow brush, brow setting was and two brow powders – you get them all in this one kit. Make, define or shape your brows with this one hassle-free. Gift your eye brows with this kit and bring on the Instagram worthy perfect eyebrows. The kit is priced at Rs 399.


29. Wet n Wild Icon Lipliner Pencil

Wet n Wild lip liners are everyone’s favourite. The colours are beautiful, to say the least, the super intense colour pay off, the moisturizing effect makes it a blockbuster product. It lets the lipstick stay longer, it does not move around your lips and does not transfer much as well. Don’t worry, it will dry out your lips. Available in 6 gorgeous shades for Rs 135 each, it is hands down a steal deal.

30. Wet n Wild Perfect Pout Gel Liner

Wet n Wild brings back gel liners and how. There is not one thing to complain about in this product. The colours, the formulation, the texture and the final result all are top-notch. Wear it as it is or under lipstick, your lips are going to be the talk of the party. Available in 6 lovely shades, each is priced at Rs 299.

31. Wet n Wild Megalast Lip Color

A semi-matte finish lipstick, this Wet n Wild product is nothing less than a master piece. The buttery smooth texture, the seamless application, the high pigmentation are all noteworthy. Considering the price range, we can never doubt why Wet n Wild products are leading in the drugstore cosmetic market. Having Vitamin A and E which are natural smoothing agents, they nourish the lips and makes it look fuller. The colour range has the most beautiful reds, pinks, purples and browns. Cherry Bomb and Spiked with Rum are my favourite shades. The price of this one is Rs 295.

32. Wet n Wild Silk Finish Lipstick

Being a drugstore brand and keeping at par with luxury brands is a big deal. Especially when the drugstore brand does not compromise on the ingredients, they deserve a round of applause. Wet n Wild lipstick has all the goodness of Vitamin A and E and aloe vera in it. All these natural ingredients protect our lips, nourishes it and the lipstick range has some fantastic shades too. But the climax is, it does not make a hole in your pocket. So put on your Wet n Wild lipstick, make a pout and rule the world. Available in 15 shades, each is priced at Rs 135.

33. Wet n Wild Megalast Liquid Catsuit Matte Lipstick

We always tend to keep the best for the last. Be that food or be that our very loved Wet n Wild products. Wet n Wild Catsuit Matte Lipstick is every beauty bloggers ( national and international ) one of the most favourite drugstore lipstick. If we have to choose the Magnum Opus of Wet n Wild products, this one is the clear winner. Featuring a weightless formula this multi-dimensional metallic lip colour rules in every woman’s heart. Being a liquid lipstick and not drying on your lips is the first win. The second win is the soft and supple texture along with the amazing shade range. However, in India, we STILL don’t have all the shades but Give Me Mocha kinda makes up for it. The transfer-proof, long-lasting effect takes away the trophy. Available in 9 shades, each is priced at Rs 499.

Love liquid lipsticks? Us too. Check out 29 Liquid Lipsticks That Suit All Budgets and Needs.

All Images: Nykaa
You can shop Wet N Wild at any drugstore or online websites like Sephora, Ulta, Nykaa.

Let us know about your favourites from Wet N Wild. Thanks for reading!

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